This morning I was interviewed on BBC Radio Suffolk‘s Lesley Dolphin Show about the similarities and differences between contemporary celebrity culture and the medieval cult of saints. I compared pilgrimages with rock concerts and identified Abbot Baldwin, the promoter of the cult of St Edmund in the eleventh century, as a creative media user; his decision to explain the story of St Edmund to pilgrims using colourful painted boards was arguably the Instagram of its day.
You can listen to my brief interview here from time signature 02:13:44.